There’s a lot that goes into apartment leasing. If you have multiple properties, the goal is to maintain a high occupancy rate across your apartments, and this requires a certain level of expertise that goes into managing them. Even if you have just one property, you want to make sure to keep the time between when one tenant moves out and another moves in as short as possible. One key to achieving high occupancy rates is good marketing. At CLASS Inc., we provide the solutions to vacancies that you need to keep your rental income coming in predictably. Reach out to us today!

  1. THE WORK DOESN’T END AFTER A SUCCESSFUL IPO BY KRISTI MCMILLIN

      Earlier this month, Twitter made it’s flawless debut on the NYSE. But with a successful IPO comes a new challenge. With almost a third of its users between the ages of 18-29, the social media site must now figure out a way to reach and engage a broader audience. However, the job doesn’t stop …Read More

  2. Apartment Leasing Tip Of The Day By Justin Coleman

    Completing a prospect guest card is a very important process and there are many essential pieces of information that should be obtained each and every time. Without a doubt, the most important information to gather is the prospect's name and phone number. Without these two items we have no clue ho…Read More

  3. What You Can Learn From a Gum Commercial By Kristi McMillin

    Throughout the years, gum has been marketed and sold the same way. Ads about fresh breath and oral health have been ingrained in our brains. However, because of the redundancy and the economy, gum sales have dropped significantly. As the result of this Wrigley decided to take a risk and step away fr…Read More

  4. Responding to a Negative Facebook Post

    Facebook can be the ultimate marketing paradox. While it affords apartment communities the opportunity to engage and connect with both prospective renters and residents, it can also become a forum for people to post negative comments about the property or staff. So what is the best way to handle a n…Read More

  5. An Apartment Shopping Experience by Kristi McMillin

    The Secret to Leasing isn't a Secret                 This past weekend I scoured the Atlanta area looking for an apartment for myself. After leasing to other people for a couple years I was looking forward to sitting back and having someone sell to me for once! However, what I experie…Read More

  6. 3 Ways to Use Vine and Instagram at Your Property

    As Social Media progressively asserts itself into the everyday lives of our prospects and residents, apartment marketers are always looking for a new way to leverage a property’s Twitter, Facebook or Google + page into a viable marketing and retention tool.  With the recent launch of Twitter’s …Read More

  7. Apartment Amenities…What Do Residents Use? By Justin Coleman

      In April, Lindsay Machak with Multifamily Executive ran an article about the top five most underutilized amenities at apartment communities. Three top executives in the industry contributed their feedback about these amenities and whether or not they were deemed underutilized. The five amenities …Read More