There’s a lot that goes into apartment leasing. If you have multiple properties, the goal is to maintain a high occupancy rate across your apartments, and this requires a certain level of expertise that goes into managing them. Even if you have just one property, you want to make sure to keep the time between when one tenant moves out and another moves in as short as possible. One key to achieving high occupancy rates is good marketing. At CLASS Inc., we provide the solutions to vacancies that you need to keep your rental income coming in predictably. Reach out to us today!
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I'm the type of person who does plenty of research before purchasing anything--even a pair of shoes. I want to know who else has bought them, if they're comfortable, if they run large or small, if they're good quality, etc. I don't spend as much time on the website that describes the shoes. Why wo…Read More
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With all the talk about marketing and leasing to college students, we often find that a critical decision maker is left out of the sales process. I’m talking about the parents. You know, the folks who are actually writing the rent check. While the property must first appeal to the student in…Read More
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CLASS would like to welcome guest blogger James Vanar, a Senior Director with Love Funding to weigh in on the effects that LIHTC properties will have on the Multifamily market in 2013. Thanks for stopping by James. "You’ve heard of the “fiscal cliff,” but what about the “LIHTC ledge”…Read More
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"Below guest blogger and CLASS Leasing Specialists James King weighs in on the new changes to Facebook: The team at Facebook has finally thrown down the gauntlet and is poised to show the world that it can hold its own against search engine giant, Google. Early in January, Facebook announced its ne…Read More
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What is the first thing that your prospects ask on the phone when they call your property? Chances are it is “how much are your apartments?” I would venture to guess that over 80% of apartment inquiries start with that question. However, a majority of these same prospects have most likely search…Read More
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When leasing apartments it is important to give some thought into the buying behavior of our potential residents. In most cases, a decision to lease an apartment is not made entirely by the prospect who tours the apartment. When there are other occupants living in the unit, their feedback becomes es…Read More
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Traditional marketing is dead! Or so claims The Harvard Business Review. But is it really dead, or has it drastically changed along with the rest of the today’s communication landscape. With social media, hundreds of new channels have been opened resulting in a constant bombardment of product mess…Read More
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With occupancy on the rise throughout the nation, apartment rental rates are approaching record highs. In order to maximize the monthly NOI in these positive market conditions, more and more owners and management companies have started using revenue management software, such as Rainmaker and Y…Read More
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Craigslist is the most consistently effective marketing piece at CLASS. It is a free marketing tool and contains controlled content, which enables the poster to determine which specifics are highlighted about the community. With a goal of obtaining inquiries from your post, you must first find a way…Read More
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Generation Y can be smart and educated. Generation Y can also be emotional and flaky. As hundreds of thousands of Generation Y’ers graduate from college and move into the workforce it is important to identify the traits that can make or break a hire. So here is the big secret… when hiring…Read More