There’s a lot that goes into apartment leasing. If you have multiple properties, the goal is to maintain a high occupancy rate across your apartments, and this requires a certain level of expertise that goes into managing them. Even if you have just one property, you want to make sure to keep the time between when one tenant moves out and another moves in as short as possible. One key to achieving high occupancy rates is good marketing. At CLASS Inc., we provide the solutions to vacancies that you need to keep your rental income coming in predictably. Reach out to us today!

  1. The Best of the Best

    What separates a CLASS Leasing Specialist from the typical leasing agent is the ability to go exceed the expectations set out for them. We tell our clients that they should expect leasing numbers to increase anywhere from double to triple what they’re currently receiving. Although that is a tall o…Read More

  2. CLASS Response to $60,000 Fair Housing Penalty By Kristi McMillin

    Recently I came across an article about a Fair Housing lawsuit brought about in Massachusetts. The condensed version of the story is that a woman was looking for an apartment and the leasing agent asked where she was from. The woman answered the question and the visit continued. However, this woman …Read More

  3. When The Power Goes Out! Leasing Tips….

    I was recently in Baltimore MD and had a few minutes to spare before flying home to Atlanta.  So I decided to swing in and shop a brand new class A property near the airport.  While the property was nothing short of impressive, here are a few tips for the leasing agent that showed me around. Stop …Read More

  4. Training Tip: Focus on Role-Playing By Kristi McMillin

    Think back to the last time you shopped an apartment community. At the end of your tour, did the leasing agent try to close the sale or merely give you an application and let you walk out the door? I’m willing to bet it was the latter. There may be a few different factors that led to the lackluste…Read More

  5. Craigslist Changes It’s Rules: by Justin Williams

    Craigslist has recently made adjustments to their site which have some apartment communities upset. Agents are no longer allowed to post “enhanced listings” which some feel will have major implications to the amount of traffic they can drive in. RELAX. While the changes will surely force the adv…Read More

  6. Preparing for Leasing Appointments By Kristi McMillin

    After a leasing call has ended and an appointment is set, many leasing agents feel as though the work is done until the prospect shows up. However, it’s the research done in the time between the call and the appointment that makes the difference between a good agent and a great agent. During the p…Read More

  7. Customer Service Trumps Amenities by Justin Coleman

    With the abundance of new multifamily product scheduled to come online this upcoming calendar year, the leasing game will continue to get progressively more difficult.  For the communities that are not going to be the newest ticket on the block, leasing agents will need to sweep each prospect off o…Read More

  8. Get More Out Of Your Leasing Team!

    We are all aware of the enormous amounts of time and money spent on recruiting, hiring and training our onsite teams.  But are you tracking their results after they begin leasing and comparing them to documented characteristics and data from the hiring process?  Here are 4 tools that can help you …Read More

  9. Apartment Leasing Tip: Effective Follow-Up By Justin Coleman

    When it comes to leasing apartments, it is an understood fact that there are going to be circumstances that will keep your prospects from being able to lease the first time they come into your community.  They may be the type of consumer that truly does their research before they make any financia…Read More