Posts Tagged ‘Lease Up’
Low Marketing Budget? Go The Guerrilla Route
Guerrilla Marketing is often times a loosely used phrase and by loosely used, I mean that many people use the phrase having no clue as to what exactly it means. Wikipedia defines Guerrilla Marketing as, “…an unconventional system of promotions that relies on time, energy and imagination rather than a big marketing budget. Typically, guerrilla…
Read MoreFirst Impressions: Don’t Blow It!
It takes just a quick glance, maybe three seconds, for someone to evaluate you when you meet for the first time. In this short time, the other person forms an opinion about you based on your appearance, your body language, your demeanor, your mannerisms, and how you are dressed. With every new encounter, you are…
Read MoreThe Model: More Than Just A Staged Apartment
A well-furnished apartment is an essential part of the marketing program for apartment communities and the great thing about an attractive model is that it expresses a lifestyle that cannot be verbalized. A model apartment could be the missing piece to any communities lease up puzzle, but there are some important details to remember when…
Read MoreOne Call Move
Moving is not fun. There really are no if, and, or buts about it. It’s a stressful process having to pack up ones belongings, make sure the home is in spectacular condition to ensure receiving as much security deposit as possible and then of course, having to find another place to move that meets ones standards. …
Read MoreWhat Apartment Renters Want
In the apartment industry it is every single person’s duty, from the apartment developers all the way down to the maintenance workers, to figure out what the renters want. Apartment living is overall a very transient lifestyle and very rarely will you meet someone that has lived in the same apartment for a large number…
Read MoreApartment Leasing With Pride
I was just recently in Dallas for a start-up at a property and spent the latter part of the afternoon shopping a couple of apartment communities. For the sake of this blog and confidentiality, I will call the properties “property X” and “property Y.” Property X was a very luxurious property that had numerous amenities and…
Read MoreApartment Leasing: The Right Way
As a leasing specialist you are the first contact for nearly every prospect that walks through the leasing office doors. It is important to be on your game with every single prospect, because there’s no second chance at making a first impression. With this in mind really concentrate and make a push to accomplish the…
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