Facebook Page Tips

There are constantly many ideas and articles being tossed around in regards to designing the perfect Facebook Page for an apartment community and what exactly that entails, or if there really is such a thing.  Facebook, being a social media website, or I should see “THE” social media website, is only beneficial if it is…

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What Apartment Renters Want

In the apartment industry it is every single person’s duty, from the apartment developers all the way down to the maintenance workers, to figure out what the renters want. Apartment living is overall a very transient lifestyle and very rarely will you meet someone that has lived in the same apartment for a large number…

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Unique Way Of Engaging Your Online Traffic

With a majority of apartment communities claiming their number one traffic source from ILS’s and other property specific websites, it’s very beneficial for communities to do everything possible to capture the highest percentage of these viewers.  Often times there is no real way for a property to know if someone is viewing their material online,…

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Marketing Trends For 2012

With the beginning of a new year yet again quickly upon us, it is time to start gearing towards the mindset of how 2012 will be different than 2011.  How will the apartment industry be different?  What marketing will come to fruition as the front-runner in success and what marketing will take to the back…

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