Posts Tagged ‘Apartment Leasing’
What Do Generation Y Renters Want? I’ll Tell You… By Justin Coleman
First off, on behalf of myself and the other 100 million or so individuals in this country that fall into the category “Millennials,” I’d like to say you are welcome to every individual that is involved in the multifamily industry. It is in large part thanks to us “Echo Boomers,” “Generation Next” members,…
Read MoreMarketing Trends of 2012 (Updated) by Justin Coleman
I was looking through some previous blog posts and came across one from last year predicting the Marketing Trends of 2012. Since it was made exactly a year ago I figured it would be neat to see which of these trends and projections have held up over the past 12 months. Additionally, I have…
Read MoreHandling a Challenging Assignment
Why does an apartment owner call CLASS? While there are many answers to this question, one common theme surrounds a majority of our assignments. They are difficult. If it was easy our company would not be in business. As many of you have noticed, the degree of difficulty of our assignments may vary. Sometimes we…
Read MoreC’mon Man!
With the NFL Season now upon us, I give you my version of the favorite pregame segment, C’mon Man! Here are 3 things that properties do that make me want to scream, C’mon Man! Market Rent vs Specials: Have you ever shopped a property and asked about the rents for an apartment only to hear…
Read MoreThe Best of the Best
For the best sales people, it’s all about details. While first impressions, being on time and having a great attitude are all essential to a successful assignment, the best Leasing Specialists are the ones who focus on the entire sales process, including the details. They don’t just follow-up, they take the time to drop off…
Read MoreThe best of the best
For being such a small company, CLASS is an interesting dichotomy. While we may lease for many years and only meet a handful of fellow Leasing Specialists, the dynamics of our organization make us surprisingly reliant on the success of our fellow colleagues. In other words, the level at which you perform at your job…
Read More5 Unique Way to Follow Up With Your Prospects
5 Unique ways to follow up on a prospect There is no doubt that internet has drastically altered the buying patterns of today’s renter. One such change is an extension of the “search time” or the period of time from when a prospect starts looking for an apartment to the time that they actually put…
Read MoreBest of the Best
Here are a few Leasing Specialists who deserve some recognition for their EXCELLENT work this past week. Victoria Enchill. Victoria came into an urban community in Southern Chicago that was having a very hard time getting qualified traffic through the doors. Through her marketing efforts and continuous outreach, Victoria was able to drive more…
Read MoreThe perfect compliment to interim financing
Time and time again, CLASS has proven to be the perfect complement to interim financing on new acquisitions. A bridge loan may be the perfect lending vehicle to help secure underperforming or unstabilized assets, however it leaves the owner in a precarious situation during lease-up. Many of these properties are experiencing high delinquency rates and…
Read MoreMaking A Model Apartment Feel Like Home
It’s always interesting going into a new apartment community and seeing the model for the first time. There have been countless times where I have been blown away by the attentiveness to detail, the collaboration of colors and the clever placement of furniture. On the flip side, there have been times where the apartment has…
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