1. Apartment Lease-up Case Study

    Property overview:  New construction class A property in an extremely saturated Jacksonville FL. market.  The property was located in a less then desirable location which led to under qualified traffic.  A majority of the prospects that toured were looking for a price point well below the asking …Read More

  2. Let’s get personal

    We live in a world of mass marketing.  With the constant flow of information that we provide social networks and websites about our likes, shopping habits and contact information, we have become easy targets for marketers.  But lost in the e-blasts and banner ads are the personal touches that trul…Read More

  3. Low Marketing Budget? Go The Guerrilla Route

    Guerrilla Marketing is often times a loosely used phrase and by loosely used, I mean that many people use the phrase having no clue as to what exactly it means. Wikipedia defines Guerrilla Marketing as, "...an unconventional system of promotions that relies on time, energy and imagination rather tha…Read More