Apartment Application Of The Week by Justin Coleman

  This is a great app for your smart phone that can really be of assistance for not only leasing agents, but also for prospects. The app is called RoomScan and was created by Locometric.  RoomScan allows you to measure the dimensions of a room by simply holding your phone up to each of the walls in the…

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5 Tips For Converting Phone Calls to Walk-Ins.

Prior to picking up the phone, a prospect has most likely researched your community online and has determined it is a viable option for their next apartment home.  So why do some leasing agents struggle to convert over 50% of their phone calls into walk-ins?   A decade ago, people drove past your property and called…

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LIHTC properties will affect the Multifamily market in 2013. By James Vanar

CLASS would like to welcome guest blogger James Vanar, a Senior Director with Love Funding to weigh in on the effects that LIHTC properties will have on the Multifamily market in 2013.  Thanks for stopping by James. “You’ve heard of the “fiscal cliff,” but what about the “LIHTC ledge”? Over the next eight years, more than 1 million apartment…

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December Apartment Leasing Tips

When leasing apartments it is important to give some thought into the buying behavior of our potential residents. In most cases, a decision to lease an apartment is not made entirely by the prospect who tours the apartment. When there are other occupants living in the unit, their feedback becomes essential. Even when the apartment…

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5 Pros To Using Revenue Management Software In Multifamily By Justin Coleman

  With occupancy on the rise throughout the nation, apartment rental rates are approaching record highs.  In order to maximize the monthly NOI in these positive market conditions, more and more owners and management companies have started using revenue management software, such as Rainmaker and Yieldstar.  Revenue management takes into account availability, recent lease prices and market conditions to…

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10 Tips For Posting Apartment Craigslist Ads By Justin Coleman

Craigslist is the most consistently effective marketing piece at CLASS. It is a free marketing tool and contains controlled content, which enables the poster to determine which specifics are highlighted about the community. With a goal of obtaining inquiries from your post, you must first find a way to stand out amongst the sea of…

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Exploring Risk Exposure in Multi-Family Developments.

CLASS is pleased to have guest blogger Chris Player, CIC, of Stevens Hale and Associates  provide some much needed insight into different areas of risk exposure in multifamily communities.   Thanks for sharing Chris! “Apartment executives face a number of day to day challenges.  From real estate market conditions to HR issues to tenant safety concerns; many executives…

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Marketing Trends of 2012 (Updated) by Justin Coleman

  I was looking through some previous blog posts and came across one from last year predicting the Marketing Trends of 2012.  Since it was made exactly a year ago I figured it would be neat to see which of these trends and projections have held up over the past 12 months.  Additionally, I have…

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