Making the Most of Apartment Photos By Kristi McMillin

Of the two photos above, which one are you drawn to? As a prospect, which one would prompt you to pick up the phone or visit the leasing office? More than likely its photo #2 and it’s not a difficult choice to see why.  The second photo is visually appealing to the eye and allows…

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Craigslist Changes It’s Rules: by Justin Williams

Craigslist has recently made adjustments to their site which have some apartment communities upset. Agents are no longer allowed to post “enhanced listings” which some feel will have major implications to the amount of traffic they can drive in. RELAX. While the changes will surely force the advertiser to adjust their methods, the overall effectiveness…

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10 Tips For Posting Apartment Craigslist Ads By Justin Coleman

Craigslist is the most consistently effective marketing piece at CLASS. It is a free marketing tool and contains controlled content, which enables the poster to determine which specifics are highlighted about the community. With a goal of obtaining inquiries from your post, you must first find a way to stand out amongst the sea of…

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Creating A More Creative Ad On Craigslist For Your Community

It is always beneficial to not only post on Craigslist all throughout the day to get a gauge for when prospects are searching for apartments, but it is also very advantageous to post numerous types of ads as well. In posting many different ad types, the leasing specialist posting is able to see which ads are drawing…

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Increasing Craigslist Leads

During the marketing portion of our training, one of the most important topics that I thoroughly cover is the posting of Craigslist ads for apartments. Craigslist is an incredibly advantageous marketing tool, because not only is it effective, but most importantly, it is absolutely free! There are many more complicated layers to posting ads on…

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